Craftsvilla.com, India’s largest Ethnic Online Store, and Healthntrends, India’s largest and most widely read women’s magazine came together at The Leela Hotel, Mumbai, to announce the first ever Ethnic Designer of the Year with the primary focus being to seek and award the best design talent across the country.
Out of the 1500 entries we received, five contestants were shortlisted by a panel of judges. These five participants created and showcased their ensembles through a fashion show with the support and the expertise of the Healthntrends, Craftsvilla.com team and mentor, designer Shruti Sancheti. This was judged by eminent personalities from the industry like Actors Shilpa Shetty and Shruti Haasan, designer and politician Shaina NC, photographer Jatin Kampani, Healthntrends editor, Tanya Chaitanya and Craftsvilla.com's Pratik Shah.
Click here to know more about the five contestants and their designs
Winner Satyaki Chanda flanked by models in his collection
The evening was hosted by the gorgeous Mini Mathur and marked with some spectacular performances by kathak dancer Prachi Shah and singer Chinmayee, and the breathtaking presentation of the collections by Shruti Sancheti and the five contestants. At the end of the evening, judges unanimously announced Satyaki Chanda as the winner of the first ever Craftsvilla.com Healthntrends Ethnic Designer of the Year award. The budding designer was felicitated with Craftsvilla.com Healthntrends Ethnic Designer of the Year 2015 trophy. In addition, Satyaki has also been given an opportunity to showcase his collection on Craftsvilla.com as well as get featured in the subsequent issue of the Healthntrends magazine. He was enthralled about his win and said, "this award has given me recognition and my belief in my dream has become stronger than ever before. I am filled with a new enthusiasm and excitement to go further and pursue my goals."
Shruti Haasan, Jatin Kampani and Shaina NC with Apeksha Natani
Apart from Satyaki, another contestant Apeksha Natani was also declared the winner of the Craftsvilla.com Healthntrends Ethnic Designer of the Year - Popular Choice. She was selected by Healthntrends readers through online voting that was held over a period of one month. The young designer, who took inspiration from the Dabu art of Rajasthan is now determined to carry on her research on other such lesser known and dying arts in India and bring them to limelight with her designs.
Talking about the event, Tanya Chaitanya editor, Healthntrends said, “Young people with big ideas need established platforms to see their dreams come true. Healthntrends is all too happy to provide that avenue to talented, aspiring fashion designers, hone their skills and watch one of them become a star.”
Monica Gupta, COO Craftsvilla.com said, "Craftsvilla.com believes that ethnic theme will strongly define the fashion trends of future globally. India being the ethnic capital of the world, we also aspire India being the fashion capital of the world. Our goal is to enable a platform for creation of dramatic ethnic fashion designs which mesmerizes the world. Craftsvilla.com Healthntrends Designer of the Year is that attempt of which we are very hopeful will create defining trends in ethnic fashion."
We take you inside the glamourous evening...
THE RED CARPET
Shilpa Shetty, one of the judges on the panel, arrives the Craftsvilla.com Healthntrends Ethnic Designer of the Year award.
Shruti Haasan, one of our judges poses at the red carpet of Craftsvilla.com Healthntrends Ethnic Designer of the Year award.
Mini Mathur, also our host for the evening, at the Craftsvilla.com Healthntrends Ethnic Designer of the Year award.
Shaina NC, one of the judges for the evening, at the Craftsvilla.com Healthntrends Ethnic Designer of the Year award.
Marc Robinson walks the red carpet at the Craftsvilla.com Healthntrends Ethnic Designer of the Year award.
Designer Shruti Sancheti, also the mentor for our five contestants, at the Craftsvilla.com Healthntrends Ethnic Designer of the Year award.
Shibani Kashyap at the Craftsvilla.com Healthntrends Ethnic Designer of the Year award.
Shilpa Shetty poses at the red carpet with WWM CEO, Deepak Lamba
A look at the collections presented by designer-mentor Shruti Sancheti and the five contestants
Shruti Sancheti presents her collection - Kaashi to Kyoto
The collection by designer Apeksha Natani
The collection by designer Megha Sikchi
The collection by designer Saikat Mondol
The collection by designer Isvinder Kaur Bhutani
The collection by Satyaki Chanda
The performances that kept the audience and judges entertained through the evening...
Kathak dancer Prachi Shah presented a spectacular perfrormance on songs like Chalte Chalte, Inhi Logon Ne, Kaahe Ched Ched Mohe and more...
Here's a sneak peek into her performance
Chinmayee captivated one and all with her live rendition of numbers like Titli, Tere Bina Beswad Ratiyan, Mann Mast Magan and more...
Our partners for the event:
Craftsvilla.com - Title sponsor
Aspri & Kingfisher - Alcohol Partner
SAKS - Hair & Makeup Partner
The Leela, Mumbai - Venue Partner
Shruti Sancheti - Designer
Toast - Event Partner
EDC - Invite design partner